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Privacy Policy

Last Updated: May 2026

Eagle Eye Outfitters wants you to have a positive experience at the websites operated by this business. We respect the privacy and security of our users. Our goal is to provide you with an experience that delivers the information, resources, and services that are helpful to you. In order to achieve this goal, we may collect information from you.

By interacting with Eagle Eye Outfitters through our retail store, websites, products, services, or marketing channels, (collectively, “Sites”) you consent to the use of information that is collected or submitted as described in this Privacy Policy (“Policy”). If you do not agree to these terms, do not access this website or Sites.

This Privacy Policy sets forth the privacy practices in effect at Eagle Eye Outfitters. This Policy explains how your personal information is collected, used, and disclosed by Eagle Eye Outfitters and its subsidiaries and affiliated companies. Unless we otherwise indicate, this Policy applies to all personal information collected by Eagle Eye Outfitters “Sites” from any source, including information collected through our online services and marketing activities, including this website and our mobile applications, and at retail store locations. This Policy will not apply where we display or link to a different privacy policy.

For information about the choices we offer in connection with our information practices, please see the “Your Information Choices and Changes” section below.


  1. How We Collect Your Personal Information


    Personal Information You Provide:

    We collect information from you in various ways. We collect personal information you directly provide to us through our Sites, in our store, and through your other interactions with us. For example, we may collect your name, email address, postal address, or phone number, gender, interests, demographics, preferences, social media user names and handles, or payment information when you create an account, update your profile, click on products on our websites, add a product to your cart or wish list, fill out a form or survey, join a text message or email marketing program, participate in a contest or promotions, make a purchase, communicate with us via third party social media sites, or request customer support. When you contact our customer support team, we collect audio, electronic, and visual information (i.e., Customer Records Information) so we can address your requests. And may collect photos, videos, text messaging, chat communications, call transcripts, and email history, or other information you provide or allow us to communicate and collect from you.

     

    Certain information that you elect to provide for us, like product reviews, will be publicly displayed on our websites.

    Information We Collect Automatically

    When you use our Services, we automatically collect some information, including:

    Transactional Information: We collect information in connection with each transaction and order placed or considered. Including product details, purchase price, payment information, and other transaction details.

    Location Information: We may collect the location of your device in accordance with the permissions established by your device operating system. We may also collect the approximate location of your device based on the device’s Internet Protocol (IP) address

    User Activity Information: We may collect your computer’s operating system, IP address, access times, browser type and language, and referring website addresses, pages viewed, product interactions, web page interactions (clicks, hovers, browsing, and other interactions), type of device used to access our services, and keyword searches.

    Mobile Information: If you access our Sites from a mobile device, we may also collect information about the type of mobile device you use, your device’s unique ID, the type of mobile Internet browsers you use, and information about the location of your device.

    Cookies and Web Beacons: We may use various technologies to automatically collect information from your device or the computer you use to access our Sites. Some of these technologies may include pixels, cookies, and web beacons. Cookies are small data files stored on your hard drive that help us have awareness into the areas and features of our Sites that are popular and visited. Cookies allow personalization of your experience and help us improve our Sites and your experience, as well as help you receive marketing emails or texts from us. Web beacons are electronic images that may be used on our Sites or in our emails. We use web beacons to deliver cookies, count visits, understand usage and campaign effectiveness, and tell if an email has been opened and acted upon.

    One of the technologies we use in our Sites and services is Google Analytics 4 (GA4). For more information about how Google processes information in connection with Google Analytics, please see https://policies.google.com/privacy.

    An additional technology partner we use in our Sites and services is Microsoft Clarity and Microsoft Advertising. We capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement. https://www.microsoft.com/en-us/privacy/privacystatement

    Many Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies from our Sites. If you set your browser not to accept cookies or if you reject a cookie, it may affect certain features or services of our Sites, like shopping cart reminders.

    If you do not wish for us to track emails we send you, some email services may allow you to adjust your display to turn off HTML or images, which may disable tracking, or you may unsubscribe from our marketing emails as described below.

    Third-Party Automated Collection

    Third parties may also collect information about you through our Sites. For example, third-party analytics services use cookies and web beacons to help us compile statistics about our Sites and visitors to our Sites. We receive assurances from those third-party analytics services that they will not collect or access any information that directly identifies you on our Sites. Other third parties may also collect information about your online activities over time and across different websites when you visit our Site, for example, to display Eagle Eye Outfitters ads to you on third-party websites and to deliver third-party ads to our Sites and others as described below.

    Eagle Eye Outfitters Ads on Third-Party Websites

    We and others may use information collected using third-party cookies and web beacons on our Sites and in our emails to deliver Eagle Eye Outfitters-branded advertising displayed to you on third-party websites. We and others also may use cookie information to know when you return to our website after visiting these third-party websites. We and others use this and other information about you to try to understand your interests and show you relevant advertising about products and services that may interest you.

    We may also use third parties to serve ads on our Sites. Certain third parties may automatically collect information about your visits to this and other websites, your IP address, your ISP, and the browser you use to visit our Sites. They do these using cookies, clear gifs, or other technologies. Information collected may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visitation of our Sites and the other sites tracked by these third parties. This policy does not apply to, and we are not responsible for, cookies or clear gifs in third-party ads, and we encourage you to check the privacy policies of advertisers and/or ad services to learn about their use of cookies and other technology.

    Social Media

    We also engage with customers on social media platforms (e.g., Facebook, Instagram, TikTok, Pinterest, YouTube, and LinkedIn). Our Sites include social media features which may collect information about you, such as your IP address and which page you are visiting on our Sites. They may utilize cookies or other tracking technologies to accomplish this. Your interactions with those features are governed by the privacy policies of the social media companies that provide them.

    We collect information if you contact us on one of our social media platforms, request customer service via social media, or otherwise direct us to communicate with you via social media. In those circumstances, we follow this Policy as well as the privacy policy of the social media platform you use.

    Information We Collect in Our Retail Store

    Device Data: Our retail store may offer free Wi-Fi services to you. Our Wi-Fi network may capture certain data from devices you connect to it.

    Cameras: We use cameras in our stores for operational and security purposes. These cameras may capture demographic and personal information about you. Cameras may also be used for fraud detection, theft prevention, and security.

  2. Use of Personal Information We Collect


    We use personal information we collect for purposes described in this Policy or as disclosed to you in other ways, including on our Sites, in our stores, or in connection with our Services. For example, we may use your information to:

    • Provide, maintain, improve our Services;
    • Provide and deliver the products and services you request, process transactions, and send you related information, including confirmations and invoices;
    • Provide information we think may be helpful to you in your pursuit of Taking Life Outside and Lifestyle Apparel.
    • Send information related to products and services, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;
    • Communicate with you about new contests, promotions and rewards, upcoming events, and other news about products and services offered by Eagle Eye Outfitters and our selected partners;
    • Operate, personalize, and improve our Sites and Services;
    • Process and deliver contest entries and rewards;
    • Manage and administer our community features, member programs, and services;
    • Respond to your comments and questions and provide customer service; and
    • Link or combine with other personal information we get from third parties, to help understand your needs and provide you with better service, and personalize the advertisements.
    • Monitor and analyze trends, usage, and activities in connection with our Sites and Services;
    • Detect, investigate, and prevent fraudulent transactions and other illegal activities and protect the rights and property of Eagle Eye Outfitters and others;
    Eagle Eye Outfitters may store and process personal information in the United States and other countries.

  3. Sharing of Personal Information


    We do not sell your personal information to third parties for their own marketing purposes. 


    Certain sections of our Sites are designed as open and public community areas for connecting and sharing with other people. When you sign up for or participate in these areas, you will be asked to provide certain information that may be displayed publicly, along with photos, stories, posts, and other information you choose to provide. We may also post or publish your information when you submit comments, stories, photos, and videos in connection with surveys, contests, sweepstakes, or promotions offered on the Sites.

    We do not otherwise share your personal information with third parties except as follows:

    • In an aggregated or anonymized form that does not directly identify you;
    • With your consent, including if we notify you on the Sites that the information you provide will be shared in a particular manner, and you provide such information or when you agree to our sharing of your information with other third parties for their own marketing purposes, subject to their separate privacy policies;
    • With third-party vendors, consultants, and other service providers who are working on our behalf and need access to your information to carry out their work for us;
    • To (a) comply with laws or respond to lawful requests and legal process, (b) to protect the rights and property of Eagle Eye Outfitters our agents, members, and others including to enforce our agreements, policies and terms of use or (c) in the good faith belief that disclosure is needed to respond to an emergency or protect the personal safety of any person; and
    • In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.


  4. Children: Information For Parents


    Eagle Eye Outfitters’ Sites are not directed toward children. These Sites are not designed to collect personal, identifying information from children. You must be at least 13 years of age to use our Services. If you are under 18 years of age (or the age of legal majority where you live), you may only use our Services under the supervision of a parent or legal guardian who agrees to these Terms. If you are a parent or legal guardian of a user under the age of 18 (or the age of legal majority), you agree to these Terms and to be fully responsible for the acts or omissions of such user.

    Children should not provide information on this site. If a child under the age of 18 has provided personal information to us, we encourage the child’s parent or guardian to contact us to request that we remove the personal information from our systems.

    If you are a parent and would like to:

    • Review any personal, identifying information that may have been collected online from your child,
    • Have this information deleted, and/or
    • Request that there be no further collection or use of your child's information
    • Or, if you have questions about these information practices,

     

    You may contact us at (334) 446-4887 or by emailing us at [email protected].

  5. Security of Your Personal Information


    Eagle Eye Outfitters takes reasonable security measures to protect your personal information in an effort to prevent loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Unfortunately, no online activity can be 100% guaranteed as secure. While we strive to protect your personal information against unauthorized use or disclosure, we cannot ensure or warrant the security of any information you provide. We do not accept liability for unintentional disclosure.

  6. Social Interaction Policy


    Social Media Interaction Policy

    Please take some time to read through our social media interaction, comment, and message rules - these are set in place to make the time you spend on our social media sites a happy one. If you have any questions or concerns about anything posted on the policy, please DM Eagle Eye Outfitters or email [email protected]

    • Respect. Treat other visitors with the respect they deserve. This should go without saying, but treat others like you would like to be treated! Any deliberately inflammatory or argumentative posts or comments will be deleted by page admins. Page admins reserve the right to delete posts and comments as they see fit without warnings or second chances. Please think about how your posts or comments might affect other fans before you write them. Remember - if you can't say something nice, then don't say anything! Page admins also reserve the right to delete and ban anyone from the page who is deemed to be causing trouble, maliciously trying to hurt business, or being rude/disrespectful. Once a visitor has been banned by an admin, they will not be reinstated.
    • Spam/Advertising. Eagle Eye Outfitters is a spam and advertising-free page - page admins reserve the right to delete any advertising or spam posts - this includes unauthorized links to other social media pages, shout-outs, and links to other websites. We also reserve the right to delete and ban spammers from the page altogether. The only advertising allowed on our page is that which has been pre-approved by the Eagle Eye Outfitters team and advertising of our own products from the Eagle Eye Outfitters website.
    • Discussion. We expect that our visitors will respect everyone's views and opinions and not be judgmental. Anyone inciting personal attacks or nastiness toward another person because of their views will have their comments deleted and will risk deletion and ban from the page altogether at the page admin's discretion.

    SMS/MMS Mobile Messaging Marketing Program

    The Eagle Eye Outfitters mobile message service (the "Service") is operated by Eagle Eye Outfitters (“Eagle Eye Outfitters”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time, and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

    By consenting to Eagle Eye Outfitters’ SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Eagle Eye Outfitters through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

    You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Eagle Eye Outfitters. Your participation in this program is completely voluntary.

    We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

    You may opt out of the Service at any time. Text the single keyword command STOP to +18339151343 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device unless initiated by you. If you have subscribed to other Eagle Eye Outfitters mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.

    For Service support or assistance, text HELP to +18339151343 or email [email protected].

    We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests you send to a short code or telephone number we have changed, may not be received, and we will not be responsible for honoring requests made in such messages.

    The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

    To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

    We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.

  7. Your Information Choices and Changes


    Account Information: You may update the online account information you provide to us by logging into your online account.

    Location Information: We do not collect precise location information, even if the permission process established by your mobile device operating system may allow such collection. You may opt out of allowing Eagle Eye Outfitters to collect your geographic location by changing your location preferences on your mobile device.

    Cookies:     Your mobile device operating system may provide you with the ability to discontinue our access to the information described in the “Information We Collect Automatically” section of this policy.

    Promotional Emails:     You may opt out of receiving promotional emails from Eagle Eye Outfitters by following the instructions in those emails. If you choose to opt out of promotional emails, we may still send you non-promotional emails, such as emails about your accounts or our ongoing business relations.

    Promotional or Informational Texts: You may opt out of receiving promotional SMS text messages by following the information described above in the “SMS Mobile Messaging Marketing Program” section of this policy.

    Direct Mail: You may receive catalogs or other print mail pieces from Eagle Eye Outfitters. You may opt out of receiving direct mail communications by emailing us at [email protected].

  8. Contact Us

    You may also send requests about your contact preferences, changes to your information, or our Policy or privacy practices, by writing to us at:

    Eagle Eye Outfitters
    3535 Ross Clark Circle
    Dothan, AL 36303

    Or, by sending an email to [email protected].

  9. Changes To This Policy


    Eagle Eye Outfitters may change our Privacy Policy from time to time. If we make any changes to this Policy, we will notify you by revising the "Last Updated" date at the top of this policy. In some cases, we may provide you with additional notice. It is encouraged to review this Privacy Policy on a regular basis to stay aware of our information practices.